Foxtel has announced the launch of a new factual entertainment channel called A&E on February 16, 2012, featuring Queensland-based transport company Heavy Haulage Australia.
Recognising a unique opportunity to create a new channel amongst the Foxtel Channels Group, targeting a “new younger skewing male audience”, A&E will deliver a range of exclusive unscripted series dynamic High Definition.
“A&E champions genuine, passionate and fearless risk takers who continually push their boundaries providing thrill and anticipation. These real life series centre on the high stakes lives of these captivating people whose risks are high and their rewards even greater, guaranteeing that every show and every moment keeps you on the edge of your seat,” Foxtel states, revealing that one such series will feature Australia’s commercial road transport industry.
According to Foxtel, A&E has already commissioned Cordell Jigsaw, creators of Bondi Rescue, to produce a one-hour special called MegaTruckers. This uniquely Australian program will be part of the channel’s launch schedule on February 16 and will then be developed as a series to premiere later in 2012.
MegaTruckers follows blue collar hero Jon Kelly, the man who built Heavy Haulage Australia from scratch, and his “hard as nails” drivers hauling some of the world’s largest and heaviest loads across the treacherous Australian terrain.
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