Linfox leads the way with technology

Power is in the data when it comes to the safety of its people according to Linfox CEO, Mark Mazurek.

“Maintaining a single digit Total Recordable Injury Frequency Rate (TRIFR), which we achieved in FY21, is the result of the many data points that inform us after a safety incident occurs,” he said.

“We use this information to educate our people and change the way we do things to reduce the risk of another team member being hurt in the same way.”

The impact of Covid-19 on supply chains has, according to Mazurek, highlighted the importance of communication and visibility.

“Information flow between our customers and our operations is critical to the successful flow of goods,” he said.

“The deployment of Linfox’s Digital Freight Network (DFN) is enabling us to build more transparent relationships by automating the information exchange with our customers. This connected and intelligent information ecosystem is key in Linfox’s journey towards a fully digitised supply chain.”

With advanced technology, he added, comes the need for advanced security.

“As a highly connected enterprise entrusted with customer data, we continue to introduce new security measures and protection for our operations.

“Every cyberattack on a large organisation reminds us of the importance of being vigilant, and here you can read Microsoft’s recommendations to protect a business against four critical cyber threats.”

The key to thriving amid pandemic according to Mazurek is relying on a network of trusted partners. The transport and logistics company has achieved partnership renewals and new contracts for many organisations including the Australian Government, Arnott’s, Australia Post Group, Aspen, Procter & Gamble, Coles, Asahi Beverages, Heinz, ResMed, Woolworths Group, Fortescue Metals Group, Dulux, AKD Timber Trading and Bunnings.

“Our reputation has also earned the trust of new customers, including Aldi, Diageo and Super Retail Group,” said Mazurek. “Despite the challenges of the pandemic, we celebrated the launch of new operations for Smith & Nephew, BlueScope Steel, BHP, Unilever, Coronado Global Resources and Amazon.”

Going forward, Linfox aims to maintain rapid order delivery while minimising its impact on the environment. The introduction of electric commercial vehicles into its fleet is key to this initiative.

Linfox also invested in an intermodal facility in South Australia as part of a co-location partnership with Pacific National to move containers directly between the terminal and the Linfox site at Regency Park Adelaide by road and rail.

“The site will be Linfox’s second logistics facility with a 5 Star Green Star rating, including renewable electricity from the grid and electric vehicle charging capability,” said Mazurek. “We will continue to embrace the benefits of rail as an efficient and reliable alternative to road transport where we can.”

The team at Linfox have also leveraged technology to work, collaborate and grow amid pandemic.

“As a founding member and technology partner of Healthy Heads in Trucks and Sheds (HHTS), our people are driving the conversation around physical and mental health challenges in our industry and shaping solutions to help solve them,” said Mazurek.

“Linfox assisted HHTS to develop a mobile app, improving access to mental health and physical wellbeing support across the Australian supply chain workforce.

“Technology will continue to inform the strategic decisions we make based on our Leading the Way 2025 business strategy to be safer, think customer, work smarter, grow stronger, act sustainably and achieve together as we strive to become the most trusted logistics partner in Australia and New Zealand.”

Last year, Linfox won the Best Wellbeing Award at the National Safety Awards of Excellence.