Haulmark Trailers is an Australian importer for Gincor Werx, a trailer manufacturer based in Canada, North America, with a range of vehicles backed by four decades of experience in the industry.
Haulmark itself also has an established footprint within Australia. Yet, in a bid to bolster its supply to New South Wales, it engaged with Borcat in hopes of coming to an agreement.
Following discussions with Borcat Managing Director, Paul Gallagher, Borcat will now supply the NSW market with Haulmark-Gincor live bottom trailers.
“They approached us and asked me if we were interested in being a distributor for their product,” Paul says. “They seemed to have thought that Borcat was a good fit. Having a fair bit of industry knowledge when it comes to the hot mix and aggregate game, we are a good fit for them.”
This new partnership will give the Borcat brand the ability to offer all types of live bottom trailers, strengthening its own portfolio while also broadening Gincor’s presence in Australia.
“We’re expanding our offering to our customers,” Paul says. “Live bottom trailers are more prevalent today than they were 10 years ago, so we just want to be able to supply our customers with another high-quality option.
“The Gincor product will allow us to do that. It’s a good product and it has been around for a long time. While it does come out of Canada, it is built for the Australian conditions, so it’s a very good fit for the market.”
Paul says Borcat has all of the contacts, knowledge and facilities required to support Haulmark and Gincor.
“Haulmark, being a long-established company in Australia with a good reputation, were looking to bolster with somebody with the same reputation,” he says. “We’ve been around for 60-plus years now, and so have they. I believe we are a good fit, which is why we are on board and are looking to move some of these trailers into NSW.”
Now pushing ahead with the agreement, Borcat will put a couple of Gincor live bottom trailers to the test.
“We’re getting a couple of demo units up into NSW, so we’ll be able to give them a go and see what the Gincor product is all about,” Paul says.
As Haulmark takes care of trailer supplies, Borcat will reinforce this with its stock of spare parts in NSW.
“There will be parts readily available in each state,” Paul says. “Our customers won’t be let down on service. We work on the product we service here and will have the parts here, so we will look after people.
“This collaboration is about serving our customers here locally – offering sales, service and backup with our expertise. Haulmark and Gincor will have each state covered, so we can back that up here in NSW without going interstate.”
